Choosing the Right Approach for eLearning Content Creation
As the landscape of eLearning continues to evolve, the age-old question of how to best create content has taken a new turn. With the rise of cloud-based Learning Management Systems (LMS) and their integrated authoring tools, instructional designers are faced with a choice between two primary approaches:
- Authoring content directly in a cloud-based LMS
- Using an external authoring tool and importing the content into the LMS
Each method has its unique strengths and weaknesses, making it essential to weigh various factors when deciding which approach to take. In this article, we will delve into these factors and compare the two approaches to help you make an informed decision for your eLearning development needs.
Authoring Content Directly In A Cloud-Based LMS
Cloud-based LMS platforms now offer robust, integrated authoring tools that enable users to create learning materials without leaving the platform. This streamlined approach appeals to organizations looking for efficient content creation workflows. These tools often provide features for generating basic learning modules, quizzes, and video-based lessons within the LMS itself.
Speed To Production
The advantage of using integrated LMS authoring tools lies in the speed at which content can be produced and published. With no need for export-import processes or compatibility checks, authors can create and deploy content rapidly.
Level Of Interactivity
While LMS-integrated tools offer a limited range of interactive features, such as quizzes and drag-and-drop activities, the simplicity of these tools may suffice for many courses. They provide a template-based system that streamlines the design process.
Multimedia Engagement
Cloud-based LMS authoring tools excel in integrating video content seamlessly into learning modules. Video-based learning is popular for its engaging nature and ease of consumption, making it a valuable asset for organizations prioritizing multimedia engagement.
Complexity Of Content
While these tools are great for basic content creation, they may fall short when it comes to developing intricate, multimedia-rich courses with custom interactions. Their simplified nature can limit the creative freedom of instructional designers.
Maintenance And Updates
One of the key benefits of authoring directly in a cloud-based LMS is the ability to make real-time updates to content without the need for re-uploading or reconfiguring courses. This simplifies the maintenance process for organizations that frequently update their materials.
Tracking And Analytics
LMS platforms offer robust analytics capabilities that seamlessly integrate with content created within the platform. This integration provides real-time access to learner performance data, enhancing the monitoring and evaluation of courses.
Cost
For organizations using subscription-based LMS platforms, the cost of integrated authoring tools is often included in the overall package, making it a cost-effective solution compared to standalone authoring software.
Mobile Responsiveness
Modern cloud-based LMS platforms prioritize mobile responsiveness, ensuring that courses are accessible and navigable on various devices. While customization options may be limited, automatic mobile optimization saves time and effort in catering to mobile learners.
Collaboration And Review
Creating content within an LMS fosters collaboration among stakeholders by streamlining the review and feedback process. While the collaborative features may not be as advanced as external tools, they provide a platform for enhanced teamwork.
Using An External Authoring Tool And Importing Into The LMS
Alternatively, some organizations opt for external authoring tools for creating advanced eLearning content. These tools offer a high degree of customization and flexibility but come with considerations when integrating content into an LMS.
Speed To Production
External authoring tools excel in producing polished, professional content but often require more time for production due to their learning curve and design requirements. Importing content into the LMS adds extra steps and time to the process.
Level Of Interactivity
External authoring tools are known for their ability to create engaging learning experiences with complex interactions such as branching scenarios and gamified elements. They offer responsive design capabilities for seamless functionality across devices.
Multimedia Engagement
External tools provide flexibility in incorporating various multimedia elements like animations, audio narration, and interactive video, enriching the learning experience.
Complexity Of Content
Many external authoring tools support multiple layers of content, complex logic, and diverse media types, making them ideal for in-depth educational content. They also offer adaptive learning designs that personalize the learning experience based on performance.
Maintenance And Updates
One challenge of using external authoring tools is the cumbersome process of updating course content. Changes require editing the original file, re-exporting, and re-uploading to the LMS, potentially causing delays for frequently updated courses.
Tracking And Analytics
External tools rely on standards like SCORM or xAPI for tracking learner activity, offering detailed data collection beyond the LMS’s native capabilities. While not as real-time as LMS analytics, they provide in-depth insights for customized tracking.
Cost
External authoring tools often come with additional costs in the form of licenses and subscriptions, making them more expensive than integrated LMS authoring tools. However, the investment may be worthwhile for organizations requiring advanced features.
Mobile Responsiveness
External authoring tools allow for fully responsive content creation, ensuring optimal viewing on different devices. This customization may require additional time and testing but delivers a seamless user experience.
Collaboration And Review
Collaboration with external authoring tools may present challenges in coordinating feedback and reviews among multiple parties. While some tools offer collaborative features, they may not match the seamless integration found in cloud-based LMS platforms.
When To Use Each Approach
Deciding between cloud-based LMS authoring tools and external authoring software depends on the specific needs of your organization and eLearning content. Here’s a practical guide based on the factors discussed to help you determine the best approach:
When To Use Cloud-Based LMS Authoring Tools
- Quick deployment is crucial: Simplify the content creation process for rapid deployment.
- Your content is relatively simple: Ideal for basic courses without complex interactions.
- Frequent updates are required: Enable real-time content updates without hassle.
- Cost-efficiency is a priority: Utilize built-in tools without additional expenses.
- Collaboration is key: Streamline feedback and review processes for team collaboration.
- You prioritize mobile accessibility but need simple layouts: Opt for automatic mobile optimization for easy access.
When To Use External Authoring Tools
- You need highly interactive and engaging content: Create complex interactions and customized learning experiences.
- Your content is complex and multimedia-rich: Incorporate animations and interactive elements for in-depth courses.
- You require advanced learner tracking: Access detailed learner data beyond LMS capabilities.
- Your organization has the resources for a polished, professional output: Invest in premium tools for refined eLearning content.
- Mobile design requires precision: Ensure optimal user experience with advanced mobile design capabilities.
- Cost is less of a concern: Prioritize quality content creation for specialized training needs.
Conclusion
In conclusion, there is no one-size-fits-all approach to authoring eLearning content. Both cloud-based LMS tools and external authoring software offer unique benefits that can be leveraged based on project requirements. Many organizations find success in combining both approaches to meet varying eLearning needs effectively. The key is to assess each project individually and choose the method that best aligns with your course objectives, learner expectations, and organizational resources.
Image Credits
- The table within the body of the article was created/supplied by the author.
Editor’s Note: Explore eLearning Industry’s directories to find and compare top LMS software and authoring tools for your eLearning needs.
