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Scorm.biz > Blog > eLearning Industry News > eLearning Industry > Inspiring Insights: A Q&A with Thought Leader Marc Rouhana
Inspiring Insights: A Q&A with Thought Leader Marc Rouhana
eLearning Industry

Inspiring Insights: A Q&A with Thought Leader Marc Rouhana

Scorm.biz Team
Last updated: 2025/05/02 at 7:13 PM
Scorm.biz Team Published May 2, 2025
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Contents
Navigating Digital Transformation: Strategies for Operational ExcellenceWhat are the major challenges organizations face in balancing digital transformation with operational excellence?How is AI shaping digital adoption, and what benefits can organizations expect?Can you share a successful digital transformation story?What exciting developments should organizations be aware of to enhance team potential?What does the future hold for Digital Adoption Platforms?Conclusion

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  • Navigating Digital Transformation: Strategies for Operational Excellence
      • What are the major challenges organizations face in balancing digital transformation with operational excellence?
      • How is AI shaping digital adoption, and what benefits can organizations expect?
      • Can you share a successful digital transformation story?
      • What exciting developments should organizations be aware of to enhance team potential?
      • What does the future hold for Digital Adoption Platforms?
    • Conclusion

Navigating Digital Transformation: Strategies for Operational Excellence

In an era driven by rapid technological advancements, organizations are challenged to evolve swiftly while ensuring operational excellence. We recently spoke with Marc Rouhana, Head of Digital Adoption at Learning Pool, to gain insights on how companies can thrive amidst these changes. From fostering super-user communities to harnessing the power of AI, Marc shared actionable strategies for Learning and Development (L&D) teams to spearhead digital transformation initiatives.

What are the major challenges organizations face in balancing digital transformation with operational excellence?

Currently, one of the most pressing challenges is maintaining the balance between rapid digital evolution and everyday operational stability. Many organizations dive into digital transformation believing it’s merely about implementing new tools. However, the real challenge lies in ensuring that employees are prepared and skilled to utilize these tools effectively. Without proper training and confidence, productivity can suffer, leading to costly errors and low adoption rates.

Therefore, prioritizing the development of super-user communities and fostering a culture of continuous learning is crucial. By nurturing internal champions and offering appropriate support—be it in-app guidance, peer-led learning, or dedicated growth spaces—companies can ensure that transformations are sustainable and seamless. It’s essential to guide employees through the change rather than just introducing new technology on its own.

How is AI shaping digital adoption, and what benefits can organizations expect?

AI is making significant strides in boosting digital adoption, particularly by providing contextual support directly within the applications that employees frequently use. This capability reduces the frustration of searching for assistance, thus minimizing delays and errors.

Low adoption often brings hidden costs—ranging from inefficiencies to escalated support needs. By highlighting how these issues directly impact return on investment (ROI), we assist our clients in making compelling business cases for improving adoption rates. Our OnScreen Guidance platform incorporates AI features like auto documentation and AI translations, addressing these challenges by enhancing content creation for authors and ensuring timely assistance for users.

Can you share a successful digital transformation story?

One remarkable case is our collaboration with Sappi, who was undertaking a significant overhaul of their IT and SAP systems. They needed a strategy to guide their workforce through these changes without disrupting their operations. Using OnScreen Guidance, we facilitated in-app, just-in-time training embedded within the systems employees interact with daily.

This approach empowered on-the-job learning and reduced the reliance on off-site training sessions. The outcome? A 30% reduction in training time, enhanced team performance, and enthusiastic feedback from staff. It’s a testament to effective change management enabled by digital adoption.

For more details, you can read the full case study that illustrates how Sappi seamlessly integrated guidance within its operational tools.

What exciting developments should organizations be aware of to enhance team potential?

We are thrilled to announce the introduction of innovative AI-driven features within OnScreen Guidance. These advancements tackle pressing issues such as low digital adoption rates, increased support costs, and time wasted navigating complicated systems. Our features—including AI-generated help text, automated process documentation, and real-time translations—are aimed at simplifying the digital adoption process.

As the landscape shifts towards widespread AI utilization, it’s critical that we stay ahead by implementing meaningful applications tailored specifically for digital adoption. We continuously strive to innovate by listening to our clients, addressing their concerns, and formulating AI solutions that yield tangible benefits.

What does the future hold for Digital Adoption Platforms?

The outlook for Digital Adoption Platforms (DAPs) is exceptionally bright, with their role becoming increasingly critical in simplifying the adoption of new technologies within organizations. As companies continue to evolve, DAPs will serve as essential navigational aids throughout their digital transformation journeys. A key trend to watch is the deepening integration of AI, further personalizing user guidance and streamlining processes.

DAPs are becoming indispensable as they tackle a core challenge in today’s dynamic work environment: enabling employees to adapt to new tools and processes with minimal disruption. They not only support ongoing learning and capability enhancement but also contribute significantly to operational excellence.

Conclusion

Marc’s insights highlight the essential role L&D plays in facilitating effective digital adoption. By empowering subject matter experts, aligning learning initiatives with business goals, and embracing AI technology, organizations can cultivate a culture of continuous advancement and demonstrate measurable ROI.

To assist in these endeavors, Learning Pool’s Digital Adoption Platform provides the necessary tools to guide users through transitions, embed learning within daily workflows, and hasten transformation on a large scale. Whether you are beginning your digital journey or seeking to refine established processes, these insights lay a robust foundation for ongoing success.

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Scorm.biz Team May 2, 2025 May 2, 2025
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