ThermoFisher Scientific Research and Safety Division NA has taken a unique approach to sales recruiting by focusing on attracting bright young talent with little to no sales experience. The company values diversity, intelligence, enthusiasm, and positivity, believing that these qualities contribute to a thriving work culture.
Their Sales Development Program (SDP) offers innovative opportunities for inclusion and involvement, allowing new hires to be mentored by experienced employees and program graduates. This approach fosters a supportive and growth-oriented environment.
Program Details
The 90-day SDP targets recent college graduates with STEM backgrounds who lack traditional sales experience. The program provides immersive training, tactical mentors for support, and field mentors to demonstrate effective sales techniques in customer interactions. Program Ambassadors offer empathy and guidance to ease the transition into the workforce.
Regular Lunch & Learns and SDP Office Hours encourage networking, sharing best practices, and collaboration among participants and alumni. The establishment of an SDP alumni network further promotes knowledge exchange and professional development.
Results
The SDP received an Innovation Award at the company’s Annual Sales Meeting, highlighting its success and impact. Key results include diverse participation, high retention rates, promotions within the company, and superior sales performance by program graduates.
- 70% diverse participants, including 35% People of Color
- 135 total graduates
- 85%+ retention rate
- 11% promoted to different roles within one to three years
- Graduates outperform field sales in their first year
Post Views: 1,600